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Minggu, 31 Agustus 2014

Positive Mindset dalam Empat Level Gelombang Otak

By Yodhia Antariksa

Dalam Law of Attaction (Hukum Tarik Menarik) kita mengetahui bahwa betapa sesungguhnya pola pikir dan rajutan imajinasi kita memiliki pengaruh yang signifikan terhadap sejarah masa depan hidup kita. Demikianlah, jika kita selalu mampu menganyam pola pikir yang guyub dengan energi positif – dengan energi tentang keyakinan-diri, dengan pancaran optimisme yang kokoh, dan dengan sikap hidup yang selalu penuh rasa sukur – maka ada peluang besar bahwa hidup sejati kita akan benar-benar dilimpahi oleh sederet narasi tentang keberhasilan.

Sebaliknya, jika bentangan hidup kita selalu diharu-biru oleh rajutan pola pikir yang negatif – tentang bayangan kelam kegagalan, tentang rasa tak percaya diri, tentang kegamangan, dan sikap hidup yang selalu mengeluh serta menyalahkan pihak lain (tanpa mau jernih melakukan introspeksi) – maka besar kemungkinan hidup nyata kita benar-benar akan dipenuhi dengan elegi pilu kemalangan dan kenestapaan.

Itulah mengapa kaum bijak bestari memberi petuah agar kita bisa selalu melentikkan api optimisme dalam diri kita dan juga mampu merawat pola pikir positif. Positif melihat masa depan kita, positif melihat segenap tantangan yang menghadang, dan positif dalam berpikir serta berimajinasi.

Is Relationship Building in Sales Dead?

By Mike Schultz

There's been a lot of noise the last couple years declaring relationship selling dead. "The Internet has changed everything." "Personal connections don't matter anymore." "Selling is not about relationships." "Throw out everything you thought you knew about sales, Armageddon is coming!" Blah, blah, etc.

As we've discussed before, we strongly disagree with the idea that selling is not about relationships. Relationship building is still critical to winning sales. But it has changed. We wanted to know exactly how—from the buyers' perspective.

So we studied more than 700 buyers representing $3.1 billion in annual B2B purchases across multiple industries to learn what sales winners did differently from sellers who came in second.

We found that sales winners consistently do three things: They connect, convince, and collaborate with buyers. Our research found that sales winners make strong personal connections at more than double the rate of second-place finishers. Relationship building in sales is far from dead. So what's changed?

Minggu, 24 Agustus 2014

16 Principles of Influence in Sales

By Mike Schultz & John Doerr

When I was 6 I wanted a basketball for my birthday. I didn’t ask my dad for it myself. I sent in the big gun: my sister Allyson.

I gave her the 411 on what I wanted and why, and we proceeded with a white board session where we mapped out all of the possible ways to get the decision makers to rule in our favor. (OK, as talented an 8 year old as Allyson was, maybe there was no white board. But we did talk about it, and she was a mean sidewalk chalk girl.)

Shortly thereafter, we green-lighted operation Cedric Maxwell.

A few hours later, the qualified decision maker (a.k.a. Dad) came to see me. As he tells me the story, he asked me why I sent my sister in to lobby for me.

My answer, “She’s the better convincer.”

I wish I could say something like, “Since that day I began a life journey to unearth, study, and master the principles of influence,” but, as I recall, I was distracted that afternoon with the magical world of Shrinky Dinks.

I did, however, learn that I’m not a natural influencer or persuader. Some people, like dear ole sis, are. But not me.

When my career path landed me in business leadership and sales, I started to notice a number of other naturally talented “convincers” around me, but they were outnumbered quite a bit by folks more like me; I might have known what I wanted, and known I wanted to influence people and events, but I was no better than average at it.

Tugas Medical Representative : Detailing

Proses komunikasi antara Medical Representative dan customer (paramedis) untuk menawarkan produknya biasanya disebut sebagai detailing. Itulah sebabnya maka medical representative disebut juga detailer. Detailing ini sangat penting, karena inilah tujuan utama keberadaan seorang Medical Representative. Dilakukan secara rutin, biasanya untuk customer / dokter yang berpotensi besar (memiliki jumlah pasien yang banyak, seorang Key Opinion Leader, atau pejabat / pemilik rumah sakit.klinik), dikunjungi minimal seminggu dua kali agar nama produk yang ditawarkan benar-benar menancap di benak customer. Karena rutin dikunjungi, maka agar customer tidak jenuh bertemu dengan medical representative, diperlukan kemampuan detailing yang baik dan menarik.

10 Essential Selling Principles Most Salespeople Get Wrong

Several months ago, a client of mine who runs a small, profitable business serving other businesses shared with me that she was receiving powerful sales training from Sandler Training, and my ears perked up.  Many entrepreneurial women I coach find the sales process extremely challenging and perplexing, and fewer still have had the courage to walk directly into their challenges by signing up for sales training. 
I was intrigued by what she shared, so I purchased the book The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them, written by David Mattson, CEO of Sandler Training.  I found it to be chock full of integrity-aligned sales principles and strategies that move sales away from a “sleazy” endeavor of trying to pull a fast one over on your would-be client, to a more empowering, empathic, curious and open sharing of your talents and services in a way that creates a win/win relationship for all involved.
Dave shared that despite Sandler Training’s growing popularity, sales people the world over still continue to commit sales suicide through common blunders and mistakes. While many learn from those mistakes, others fall into the same selling traps continuously.I reached out to Dave Mattson to learn more about what Sandler teaches that makes them so effective. Founded in 1967, Sandler Training has helped thousands of companies become more profitable by training sales professionals with a unique selling system of techniques and guiding principles that focuses on asking questions, talking less, educating more, and knowing when to walk away. In many ways, these ideals are fundamentally different from traditional sales techniques, but Sandler is obviously doing something right. Sandler Training is the world’s leader in sales development training programs for salespeople at small, medium and Fortune-sized businesses as well for as solopreneurs, entrepreneurs and independent consultants, delivering an estimated 92,000 training hours per year.

Minggu, 17 Agustus 2014

Males Ngantor

 by: Dadang Kadarusman

Hari ini bangun pagi Anda gampang apa susah? Maksudnya gampang adalah; ketika alarm berbunyi Anda langsung bangun, ataukah hanya menggeliat lalu mematikan alarm itu. Dan kemudian menarik selimut lagi. Atau barangkali Anda sudah menggunakan alarm biologis yang tertanam dialam bawah sadar Anda, sehingga apapun situasinya; Anda bangun pada jam yang sama setiap harinya. Setelah bangun, bagaimana dengan mandi Anda? Lalu mengenakan pakaian kerja kan tentu saja. Nah, setelah berpakaian lengkap itu. Apakah Anda langsung berangkat ke kantor dengan penuh gairah? Ataukah, menghela nafas panjang dengan berat. Karena terbayang dalam benak Anda; jalanan yang macet, dan betapa beratnya memulai kerja kembali di hari senin ini? Heh, kenapa sih kok nanya sampai sedetil-detil itu? Usil banget ya saya ini. Kalau begitu, saya tarik kembali pertanyaan-pertanyaan itu. Tolong direnungkan saja ya. Tapi tak usah deh. Lupakan saja….

SHOULD YOU DRINK COFFEE? IF SO WHAT KIND AND HOW?

by J.E. Block M.D., Phd, FACP

Coffee is consumed as a leisurely relaxing beverage with potential health benefits and a slight concern of harm. But what is the benefit and does it outweigh the risk?  I have been researching the answer for over fifty years. Now I think I have the solution! Coffee has over a thousand chemicals, many formed during the roasting process. The bioactive componds are “boiled down to” caffeine, the Diterpenes (Cafestol and Kahweol) found in the oils, the healthy polyphenols (notably chlorogenic acid), some minerals (a little magnesium and even less potassium) and minimal vitamins. A healthy aspect of coffee is the wonderful aroma, which lasts a few minutes after it is brewed. This is due to aromatic hydrocarbons in the coffee that are rapidly vaporized. In experiments with laboratory rats, it was discovered that coffee aroma orchestrated the expression of more than a dozen genes and changed their protein expression, in ways that reduced the stress of sleep deprivation. Seventy-five percent of coffee’s flavor is smell alone. The grounds remove 85% of heavy metals (lead, copper, mercury, cadmium, and zinc) from tap water! They may also capture other heavy metals. Moreover, there are three preparations of coffee that are commonly consumed and worthy of discussion; boiled, unfiltered coffee, filtered coffee.
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